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    • Customer Insights

    Customer Insights Courses Online

    Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

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    Explore the Customer Insights Course Catalog

    • C

      Coursera Project Network

      Digging Deeper into Audience Reports in Google Analytics

      Skills you'll gain: Google Analytics, Web Analytics, Benchmarking, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      54 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Customer Value in Pricing Strategy

      Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Value Propositions, Market Dynamics, Customer Demand Planning, Market Research, Behavioral Economics, Competitive Analysis, Decision Making, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      370 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Sales Analysis with Claude

      Skills you'll gain: Sales Strategy, Sales Process, Sales Enablement, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Forecasting, Market Trend

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Analyze User Research Data with Microsoft Forms

      Skills you'll gain: User Research, User Feedback, Business Research, Data Collection, Market Research, Data Compilation, Business Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      47 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      Tableau Learning Partner

      Communicating Data Insights with Tableau

      Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Storytelling, Tableau Software, Data-Driven Decision-Making, Data Visualization Software, Business Reporting, Data Analysis, Business Intelligence, Presentations, Exploratory Data Analysis, Stakeholder Engagement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      64 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Managing Customer Expectations with Jagdish Sheth

      Skills you'll gain: Customer Retention, Expectation Management, Brand Loyalty, Customer Relationship Management, Human Resource Strategy, Diversity Marketing, Customer Analysis, Target Market, Customer Insights, Market Share, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Call Centers: AI-Driven Customer Success

      Skills you'll gain: AI Personalization, Customer Insights, ChatGPT, Generative AI, Call Center Experience, Prompt Engineering, Customer experience improvement, Customer Engagement, Customer Service, Workflow Management, Process Optimization, Self Service Technologies, Artificial Intelligence, Business Process Automation, Automation, Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Financial Insights and Analysis with QUILL

      Skills you'll gain: Generative AI, Financial Data, Financial Analysis, Financial Statement Analysis, Workflow Management, Financial Forecasting, Competitive Intelligence, Data-Driven Decision-Making, Financial Statements, Text Mining, Market Intelligence, Investment Management, Financial Market, Artificial Intelligence, Analysis, Natural Language Processing

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Demand management: Breaking down today’s commercial silos

      Skills you'll gain: Revenue Management, Hospitality Management, Digital Marketing, Data-Driven Decision-Making, Demand Generation, Hotel Operations, Asset Management, Marketing, Customer Demand Planning, Forecasting, Business Valuation, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      365 reviews

      Mixed · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Improve Business Performance with Google Forms

      Skills you'll gain: Google Sheets, Data Visualization, User Feedback, Customer experience improvement, Customer Insights, Customer Analysis, Customer Service, Google Workspace, Trend Analysis, Performance Analysis, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      559 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Customer Data Analytics for Marketers

      Skills you'll gain: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

      4.9
      Rating, 4.9 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Field Sales Agents: Local Market Insights

      Skills you'll gain: Sales Territory Management, Generative AI Agents, Sales Strategy, Customer Engagement, Sales Process, Lead Generation, Sales, Customer experience improvement, Real Time Data, Customer Insights, Market Analysis, Ethical Standards And Conduct, Performance Analysis

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular customer insights courses

    • Digging Deeper into Audience Reports in Google Analytics: Coursera Project Network
    • Customer Value in Pricing Strategy: University of Virginia
    • Sales Analysis with Claude : Coursera Instructor Network
    • Analyze User Research Data with Microsoft Forms: Coursera Project Network
    • Communicating Data Insights with Tableau: Tableau Learning Partner
    • Managing Customer Expectations with Jagdish Sheth: Kennesaw State University
    • GenAI for Call Centers: AI-Driven Customer Success: Coursera Instructor Network
    • GenAI for Financial Insights and Analysis with QUILL: Coursera Instructor Network
    • Demand management: Breaking down today’s commercial silos: ESSEC Business School
    • Improve Business Performance with Google Forms: Coursera Project Network

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