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    • Web Analytics

    Web Analytics Courses Online

    Master web analytics for measuring online performance. Learn to analyze web traffic, user behavior, and marketing effectiveness using tools like Google Analytics.

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    Explore the Web Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Data Analytics with Excel and R

      Skills you'll gain: Data Storytelling, Interactive Data Visualization, Shiny (R Package), Data Wrangling, Exploratory Data Analysis, Relational Databases, Big Data, Data Visualization Software, Ggplot2, Database Design, Data Analysis, IBM Cognos Analytics, Statistical Analysis, Data Presentation, Data Mining, Dashboard, Excel Formulas, Data Manipulation, Web Scraping, Microsoft Excel

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      29K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      D

      DeepLearning.AI

      DeepLearning.AI Data Analytics

      Skills you'll gain: Data Storytelling, Web Scraping, Google Sheets, Data Visualization, Data Presentation, Spreadsheet Software, Large Language Modeling, Tableau Software, Data Literacy, Pandas (Python Package), Time Series Analysis and Forecasting, Probability & Statistics, Extract, Transform, Load, Statistical Analysis, Statistics, Statistical Modeling, Matplotlib, Data Visualization Software, Data Validation, Data Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      94 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Business Analyst

      Skills you'll gain: Data Storytelling, Requirements Elicitation, Risk Mitigation, Business Analysis, Business Process Modeling, Risk Analysis, Process Mapping, Process Optimization, Requirements Management, Risk Management, Business Requirements, Stakeholder Management, Work Breakdown Structure, Scope Management, Process Analysis, Stakeholder Engagement, Data Visualization Software, Excel Formulas, Microsoft Excel, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      13K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Python for Everybody

      Skills you'll gain: Web Scraping, Data Processing, Relational Databases, JSON, Database Design, SQL, Network Protocols, Web Services, Restful API, Data Modeling, Programming Principles, Application Programming Interface (API), Data Structures, Data Collection, Data Visualization Software, Data Manipulation, Computer Programming, Python Programming, Scripting Languages, Data Import/Export

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      277K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Back-End Developer

      Skills you'll gain: Django (Web Framework), Full-Stack Web Development, Version Control, Restful API, Data Structures, Unix Commands, Bootstrap (Front-End Framework), Git (Version Control System), Back-End Web Development, GitHub, Web Design and Development, Relational Databases, Front-End Web Development, Object Oriented Programming (OOP), Database Management Systems, SQL, Database Design, Unit Testing, Algorithms, Web Development

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9.3K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Data Analysis and Visualization Foundations

      Skills you'll gain: Data Storytelling, Big Data, Data Visualization Software, Data Analysis, Dashboard, IBM Cognos Analytics, Statistical Analysis, Data Mining, Apache Hadoop, Tree Maps, Excel Formulas, Apache Hive, Microsoft Excel, Data Warehousing, Data Quality, Data Cleansing, Scatter Plots, Apache Spark, Pivot Tables And Charts, Data Import/Export

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      28K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM Data Engineering

      Skills you'll gain: NoSQL, Data Warehousing, SQL, Apache Hadoop, Extract, Transform, Load, Apache Airflow, Web Scraping, Linux Commands, Database Design, IBM Cognos Analytics, MySQL, Apache Spark, Data Pipelines, Apache Kafka, Database Management, Bash (Scripting Language), Data Store, Jupyter, Generative AI, Professional Networking

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      59K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Introduction to Data Analytics

      Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Data Cleansing, Data Modeling, Analytics, Data Analysis, Data Visualization, Data Validation, Exploratory Data Analysis, Data Quality, Data Manipulation, Generative AI, Data Collection

      4.8
      Rating, 4.8 out of 5 stars
      ·
      858 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of California, Irvine

      Human Resources Analytics

      Skills you'll gain: Data Storytelling, Data-Driven Decision-Making, Training and Development, Performance Metric, Compensation Management, Human Resources Management and Planning, Human Resources, Human Resource Strategy, Workforce Planning, Business Metrics, Business Analytics, Employee Engagement, Recruitment, Talent Acquisition, Employee Retention

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Strategic Business Analytics

      Skills you'll gain: Marketing Analytics, Business Analytics, Forecasting, Peer Review, Data Presentation, Predictive Analytics, R Programming, Customer Analysis, Information Technology, Digital Transformation, Business Marketing, Advanced Analytics, Marketing Strategies, Statistical Analysis, Complex Problem Solving, Analytics, Business Analysis, Data Synthesis, Data Analysis, Data Storytelling

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.3K reviews

      Advanced · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Using Python to Access Web Data

      Skills you'll gain: Web Scraping, JSON, Network Protocols, Web Services, Restful API, Application Programming Interface (API), Extensible Markup Language (XML), Data Import/Export, Data Access, TCP/IP, Python Programming, Hypertext Markup Language (HTML), Data Capture, Development Environment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      44K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM AI Developer

      Skills you'll gain: Prompt Engineering, HTML and CSS, Software Development Life Cycle, Large Language Modeling, Software Architecture, Development Environment, Flask (Web Framework), Generative AI, Unit Testing, ChatGPT, Jupyter, Artificial Intelligence, Software Design, Software Development Tools, OpenAI, Software Engineering, Bootstrap (Front-End Framework), Python Programming, Interviewing Skills, Engineering Software

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      70K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    Web Analytics learners also search

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    1…456…433

    In summary, here are 10 of our most popular web analytics courses

    • IBM Data Analytics with Excel and R: IBM
    • DeepLearning.AI Data Analytics: DeepLearning.AI
    • IBM Business Analyst: IBM
    • Python for Everybody: University of Michigan
    • Meta Back-End Developer: Meta
    • Data Analysis and Visualization Foundations: IBM
    • IBM Data Engineering: IBM
    • Introduction to Data Analytics: Meta
    • Human Resources Analytics: University of California, Irvine
    • Strategic Business Analytics: ESSEC Business School

    Skills you can learn in Mobile And Web Development

    Web (13)
    Mobile App (9)
    Javascript (8)
    Mobile Application Development (8)
    Web Development (8)
    Android Software Development (7)
    CSS (6)
    Programming Language (6)
    Web Application (6)
    Android Studio (5)
    Angularjs (5)
    Computer Program (5)

    Frequently Asked Questions about Web Analytics

    Web analytics is a method of gathering and analyzing data from a website. Web analytics allows you to measure such data as who's visiting your website, where they're from, what pages they're viewing, and other types of information. You can use web analytics to measure a site that you have administrative access to so that you can determine what content is popular and resonating with clients or site viewers. It's a powerful tool to have as a web administrator because you can make changes to your site to attract or retain more visitors.‎

    You can use web analytics to see what's working with your website as well as to identify any problems that you might have with your site so that you can optimize its performance. Web analytics can show you the patterns of traffic on your site, which pages viewers go to most, and what content attracts the most visitors. You can also see the demographics of your website visitors as well as what platforms or devices they're using to view your site. It's important to learn how to view and process the data that web analytics can provide you so that you can make your site the most effective that it can be.‎

    Once you've gained a knowledge of web analytics, you can use your skills to advance in your career. If you're looking to start a new career, you can look for jobs in the growing field of web analytics, where companies of all types are looking to harness data and make the most of their online presence. You can also seek job opportunities within the company where you already work, or you can try to strike out on your own as a freelance web analyst or consultant.‎

    Online courses on Coursera will help you do more than just learn the basics of web analytics. Instructors will help you gain a thorough knowledge of web analytics as well as apply what you've learned in practical ways. You'll be able to understand web analytics thoroughly, which will give you a definite advantage in this innovative field. You'll be able to carry your newfound skills and confidence into a better position within your current workplace or an entirely new career.‎

    Online Web Analytics courses offer a convenient and flexible way to enhance your knowledge or learn new Web Analytics skills. Choose from a wide range of Web Analytics courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Web Analytics, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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