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    • Web Analytics

    Web Analytics Courses Online

    Master web analytics for measuring online performance. Learn to analyze web traffic, user behavior, and marketing effectiveness using tools like Google Analytics.

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    Explore the Web Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google

      Google IT Automation with Python

      Skills you'll gain: Git (Version Control System), GitHub, Version Control, Cloud Services, Debugging, Puppet (Configuration Management Tool), Infrastructure as Code (IaC), Bash (Scripting Language), Configuration Management, Professional Networking, CI/CD, Cloud Computing, Technical Communication, Docker (Software), Unit Testing, Containerization, Web Services, Interviewing Skills, Python Programming, Programming Principles

      4.7
      Rating, 4.7 out of 5 stars
      ·
      48K reviews

      Advanced · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Data Analytics with Excel and R

      Skills you'll gain: Data Storytelling, Interactive Data Visualization, Shiny (R Package), Data Wrangling, Exploratory Data Analysis, Relational Databases, Big Data, Data Visualization Software, Ggplot2, Database Design, Data Analysis, IBM Cognos Analytics, Statistical Analysis, Data Presentation, Data Mining, Dashboard, Excel Formulas, Data Manipulation, Web Scraping, Microsoft Excel

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      28K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Back-End Developer

      Skills you'll gain: Django (Web Framework), Full-Stack Web Development, Version Control, Restful API, Data Structures, Unix Commands, Bootstrap (Front-End Framework), Git (Version Control System), Back-End Web Development, GitHub, Web Design and Development, Relational Databases, Front-End Web Development, Object Oriented Programming (OOP), Database Management Systems, SQL, Database Design, Unit Testing, Algorithms, Web Development

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Foundations of Marketing Analytics

      Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Descriptive Statistics, Microsoft Excel, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Marketing Effectiveness, Target Market, Social Media, Revenue Forecasting, Time Series Analysis and Forecasting, Predictive Modeling, Statistics, Marketing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      517 reviews

      Intermediate · Specialization · 3 - 6 Months

    • C

      Campus BBVA

      Business Analytics

      Skills you'll gain: Data Storytelling, Data-Driven Decision-Making, Business Analytics, Dashboard, Data Quality, Data Analysis, Descriptive Statistics, Business Intelligence, Statistical Methods, Data Management, Probability & Statistics, Statistical Inference, Statistics, Big Data

      4.5
      Rating, 4.5 out of 5 stars
      ·
      165 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Campus BBVA

      Business Analytics

      Skills you'll gain: Data Storytelling, Dashboard, Business Analytics, Data Quality, Business Intelligence, Data Analysis, Descriptive Statistics, Data-Driven Decision-Making, Probability & Statistics, Statistical Inference, Big Data, Exploratory Data Analysis, Project Management Life Cycle, Job Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Supply Chain Analytics

      Skills you'll gain: Demand Planning, Competitive Intelligence, Strategic Sourcing, Competitive Analysis, Procurement, Market Intelligence, Purchasing, Supplier Management, Supply Chain, Inventory Management, Supply Management, Vendor Management, Management Consulting, Data Collection, Inventory Control, Business Consulting, Supply Chain Management, Inventory Control Systems, Forecasting, Supplier Performance Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of California, Irvine

      Human Resources Analytics

      Skills you'll gain: Data Storytelling, Data-Driven Decision-Making, Training and Development, Performance Metric, Compensation Management, Human Resources Management and Planning, Human Resources, Human Resource Strategy, Workforce Planning, Business Metrics, Business Analytics, Employee Engagement, Recruitment, Talent Acquisition, Employee Retention

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM DevOps and Software Engineering

      Skills you'll gain: CI/CD, Istio, Open Web Application Security Project (OWASP), Continuous Integration, Software Development Life Cycle, Software Architecture, Linux Commands, Agile Software Development, Cloud Computing Architecture, Application Deployment, Test Driven Development (TDD), Gherkin (Scripting Language), Jenkins, Kubernetes, Bash (Scripting Language), DevOps, Git (Version Control System), Flask (Web Framework), Jupyter, Grafana

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      60K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Full-Stack JavaScript Developer

      Skills you'll gain: Istio, HTML and CSS, Node.JS, Software Development Life Cycle, Software Architecture, Server Side, MongoDB, Professional Networking, Application Deployment, CI/CD, Cloud-Native Computing, React Redux, NoSQL, Kubernetes, Restful API, OpenShift, Git (Version Control System), Cloud Applications, Containerization, Ajax

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7.4K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Meta

      Meta Marketing Analytics

      Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Modeling, Data Analysis, Data Visualization Software, Spreadsheet Software, A/B Testing, Data Collection, Marketing, Interviewing Skills

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.8K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Supply Chain Management

      Skills you'll gain: Strategic Sourcing, Lean Six Sigma, Lean Manufacturing, Demand Planning, Procurement, Supplier Relationship Management, Forecasting, Process Improvement, Supplier Management, Operations Management, Customer Demand Planning, Purchasing, Production Process, Supply Management, Operational Efficiency, Warehouse Management, Supply Chain Planning, Inventory and Warehousing, Inventory Management System, Transportation, Supply Chain, and Logistics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    Web Analytics learners also search

    Analytics
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    Digital Analytics
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    Business Intelligence
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    1…567…431

    In summary, here are 10 of our most popular web analytics courses

    • Google IT Automation with Python: Google
    • IBM Data Analytics with Excel and R: IBM
    • Meta Back-End Developer: Meta
    • Foundations of Marketing Analytics: Emory University
    • Business Analytics: Campus BBVA
    • Business Analytics : Campus BBVA
    • Supply Chain Analytics: Rutgers the State University of New Jersey
    • Human Resources Analytics: University of California, Irvine
    • IBM DevOps and Software Engineering: IBM
    • IBM Full-Stack JavaScript Developer: IBM

    Skills you can learn in Mobile And Web Development

    Web (13)
    Mobile App (9)
    Javascript (8)
    Mobile Application Development (8)
    Web Development (8)
    Android Software Development (7)
    CSS (6)
    Programming Language (6)
    Web Application (6)
    Android Studio (5)
    Angularjs (5)
    Computer Program (5)

    Frequently Asked Questions about Web Analytics

    Web analytics is a method of gathering and analyzing data from a website. Web analytics allows you to measure such data as who's visiting your website, where they're from, what pages they're viewing, and other types of information. You can use web analytics to measure a site that you have administrative access to so that you can determine what content is popular and resonating with clients or site viewers. It's a powerful tool to have as a web administrator because you can make changes to your site to attract or retain more visitors.‎

    You can use web analytics to see what's working with your website as well as to identify any problems that you might have with your site so that you can optimize its performance. Web analytics can show you the patterns of traffic on your site, which pages viewers go to most, and what content attracts the most visitors. You can also see the demographics of your website visitors as well as what platforms or devices they're using to view your site. It's important to learn how to view and process the data that web analytics can provide you so that you can make your site the most effective that it can be.‎

    Once you've gained a knowledge of web analytics, you can use your skills to advance in your career. If you're looking to start a new career, you can look for jobs in the growing field of web analytics, where companies of all types are looking to harness data and make the most of their online presence. You can also seek job opportunities within the company where you already work, or you can try to strike out on your own as a freelance web analyst or consultant.‎

    Online courses on Coursera will help you do more than just learn the basics of web analytics. Instructors will help you gain a thorough knowledge of web analytics as well as apply what you've learned in practical ways. You'll be able to understand web analytics thoroughly, which will give you a definite advantage in this innovative field. You'll be able to carry your newfound skills and confidence into a better position within your current workplace or an entirely new career.‎

    Online Web Analytics courses offer a convenient and flexible way to enhance your knowledge or learn new Web Analytics skills. Choose from a wide range of Web Analytics courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Web Analytics, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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