• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      E

      ESSEC Business School

      Mieux comprendre l'ESS pour mieux en parler

      Skills you'll gain: Socioeconomics, Communication Strategies, Governance, Journalism, Community Development, Innovation, Corporate Sustainability, Social Sciences, Stakeholder Engagement, Economics, Business Modeling

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      The Persuasive Leader

      Skills you'll gain: Persuasive Communication, Leadership, Influencing, Strategic Leadership, Organizational Leadership, Leadership Development, Business Leadership, Leadership and Management, Team Leadership, Communication, Agile Project Management, Decision Making

      4.5
      Rating, 4.5 out of 5 stars
      ·
      8 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Digital Marketing Landscape

      Skills you'll gain: Marketing, Digital Marketing, UI/UX Strategy, Digital Advertising, Marketing Strategy and Techniques, E-Commerce, Digital Media Strategy, Social Media Marketing, Content Marketing, Search Engine Optimization, Business Strategy, Brand Awareness, Web Analytics and SEO, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      P

      Pontificia Universidad Católica del Perú

      Behavioral Design

      Skills you'll gain: Behavioral Economics, Human Centered Design, Consumer Behaviour, Economics, Service Design, Social Sciences, Research Design, Decision Making, Psychology, Business Ethics

      5
      Rating, 5 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Veiculação de anúncios com o Meta

      Skills you'll gain: Campaign Management, Facebook, Advertising Campaigns, Social Media, Social Media Campaigns, Social Media Marketing, Advertising, Instagram, Performance Measurement, Marketing Effectiveness, Digital Advertising, Performance Analysis, Budget Management, Target Audience, Bidding

      5
      Rating, 5 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Geopolítica e seus Movimentos Interculturais

      Skills you'll gain: International Relations, Diplomacy, World History, Culture, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Political Sciences, European History, Governance, Economics, Economic Development

      4.3
      Rating, 4.3 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Creating a Token Board with Microsoft PowerPoint

      Skills you'll gain: Special Education, Education Software and Technology

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      U

      University of Michigan

      Generative AI Teach-Out

      Skills you'll gain: ChatGPT, Generative AI, Large Language Modeling, Data Ethics, AI Personalization, Artificial Intelligence, Natural Language Processing, Economics, Policy, and Social Studies, Law, Regulation, and Compliance, Social Sciences, Healthcare Industry Knowledge

      4.3
      Rating, 4.3 out of 5 stars
      ·
      6 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad de Palermo

      Redacción para negocios

      Skills you'll gain: Business Writing, Business Correspondence, Proofreading, Business Communication, Writing, Grammar, Target Audience, Editing, Writing and Editing, Technical Writing, Strategic Communication, Communication, Persuasive Communication

      5
      Rating, 5 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      How to Conduct a Social Impact Assessment with SROI

      Skills you'll gain: Return On Investment, Sustainability Reporting, Needs Assessment, Program Evaluation, Performance Reporting, Socioeconomics, Project Scoping, Environmental Social And Corporate Governance (ESG), Social Sciences, Goal Setting, Project Performance, Stakeholder Communications, Analysis, Data Collection

      4.5
      Rating, 4.5 out of 5 stars
      ·
      11 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Understanding Large Language Models in Business

      Skills you'll gain: Large Language Modeling, Trend Analysis, Real Time Data, Analytics, OpenAI, Business Marketing, Prompt Engineering, Business Strategy, Application Programming Interface (API), Business Modeling, Generative AI, ChatGPT, Technology Roadmaps, Software Development, Natural Language Processing, Artificial Neural Networks, Content Marketing, Artificial Intelligence, Customer experience improvement

      4.5
      Rating, 4.5 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad de los Andes

      Doing Business in Latin America

      Skills you'll gain: Innovation, Economic Development, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Strategy, Global Marketing, International Finance, Market Opportunities, Corporate Strategy, Entrepreneurship, Business Development, Competitive Analysis, Natural Resource Management, Problem Solving, Critical Thinking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…294295296…396

    In summary, here are 10 of our most popular social media marketing courses

    • Mieux comprendre l'ESS pour mieux en parler: ESSEC Business School
    • The Persuasive Leader: Johns Hopkins University
    • Digital Marketing Landscape: Simplilearn
    • Behavioral Design: Pontificia Universidad Católica del Perú
    • Veiculação de anúncios com o Meta: Meta
    • Geopolítica e seus Movimentos Interculturais: Fundação Instituto de Administração
    • Creating a Token Board with Microsoft PowerPoint: Coursera Project Network
    • Generative AI Teach-Out: University of Michigan
    • Redacción para negocios: Universidad de Palermo
    • How to Conduct a Social Impact Assessment with SROI: Coursera Instructor Network

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok