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    • Marketing Management

    Marketing Management Courses Online

    Master marketing management for leading marketing efforts. Learn to plan, execute, and evaluate marketing strategies for business success.

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    Explore the Marketing Management Course Catalog

    • C

      Coursera Instructor Network

      Effective Marketing in the Global Marketplace

      Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Planning, Marketing Strategies, Branding, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      69 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      A

      Adobe

      Adobe Marketing Specialist

      Skills you'll gain: Promotional Strategies, Social Media Content, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Creative Design, Target Audience, Generative AI, Visual Design, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Data Ethics, Content Strategy, Advertising, Market Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.1K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • U

      Università Bocconi

      Food & Beverage Management

      Skills you'll gain: Food and Beverage, Hospitality Management, Restaurant Management, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Value Propositions, Competitive Analysis, Brand Management, Growth Strategies, Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.9K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Brand Marketing and SEO Tools using Wix

      Skills you'll gain: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      361 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of Marketing Strategy

      Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing Strategy and Techniques, Marketing, Marketing Management, Market Analysis, Business Strategy, Competitive Analysis, Market Research, Market Opportunities, Target Market, Business, Consumer Behaviour, Organizational Structure

      4.5
      Rating, 4.5 out of 5 stars
      ·
      236 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Social Media Marketing in Practice

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Target Audience, Marketing Strategies, Online Advertising, Advertising Campaigns, Digital Content, Digital Advertising, Brand Awareness, B2B Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      539 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Marketing in a Digital World

      Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Digital Content, Digital Transformation, Digital Advertising, E-Commerce, Price Negotiation, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Brand and Product Management

      Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Design and Product, Employee Engagement, Customer Engagement, Portfolio Management, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • I

      IE Business School

      Marketing Management Essentials:The Marketing Plan Structure

      Skills you'll gain: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing Operations, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement

      4.5
      Rating, 4.5 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Building a Business Presence With Facebook Marketing

      Skills you'll gain: Facebook, Social Media Content, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media Campaigns, Social Media, Marketing, Customer Engagement, Business Marketing, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      University of Virginia

      Artificial Intelligence in Marketing

      Skills you'll gain: Marketing Strategies, Digital Transformation, Marketing, Marketing Analytics, Data-Driven Decision-Making, Artificial Intelligence, Digital Marketing, Algorithms, Business Strategy, Competitive Analysis, Network Analysis, Customer experience improvement, Customer Engagement

      4.6
      Rating, 4.6 out of 5 stars
      ·
      303 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidade de São Paulo

      Marketing Digital

      Skills you'll gain: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Beginner · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing management courses

    • Effective Marketing in the Global Marketplace: Coursera Instructor Network
    • Adobe Marketing Specialist: Adobe
    • Food & Beverage Management: Università Bocconi
    • Brand Marketing and SEO Tools using Wix: Coursera Project Network
    • Fundamentals of Marketing Strategy: University of London
    • Social Media Marketing in Practice: Digital Marketing Institute
    • Marketing in a Digital World: University of Illinois Urbana-Champaign
    • Brand and Product Management: IE Business School
    • Marketing Management Essentials:The Marketing Plan Structure: IE Business School
    • Building a Business Presence With Facebook Marketing: Coursera Project Network

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