• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Customer Insights

    Customer Insights Courses Online

    Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Customer Insights Course Catalog

    • Status: Free Trial
      Free Trial
      S

      SAP

      SAP Customer Engagement and Discovery

      Skills you'll gain: Stakeholder Engagement, Customer Engagement, Consultative Approaches, Stakeholder Communications, SAP Applications, Solution Selling, Technical Consulting, Customer Insights, Technology Roadmaps, Process Analysis, Business Analysis, Project Management, Business Requirements

      4.7
      Rating, 4.7 out of 5 stars
      ·
      113 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Improving Customer Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

      4.6
      Rating, 4.6 out of 5 stars
      ·
      43 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Marketing: Customer Needs and Wants

      Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Brand Management, Brand Marketing, Marketing Management, Product Marketing, Marketing Planning, Go To Market Strategy, Marketing Channel, Target Market, Customer Analysis, Communication Strategies, Consumer Behaviour, Value Propositions

      4.5
      Rating, 4.5 out of 5 stars
      ·
      485 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      AI for Customer Experience with Chatbots and Analytics

      Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Customer Engagement, Predictive Analytics, Customer Insights, Brand Loyalty, Generative AI Agents, Data-Driven Decision-Making, Business Ethics, Artificial Intelligence, Large Language Modeling, Generative AI, Return On Investment

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenerativeAI for Customer Success

      Skills you'll gain: Customer Success Management, Generative AI Agents, Customer Service, Customer Support, Customer experience improvement, Customer Engagement, Personalized Service, Operational Efficiency, Technology Strategies, Business Process Automation, Data Ethics, Automation, Business Ethics

      4.3
      Rating, 4.3 out of 5 stars
      ·
      34 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Meaningful Marketing Insights

      Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Microsoft Excel, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Analysis, Data Manipulation

      4.3
      Rating, 4.3 out of 5 stars
      ·
      286 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Business intelligence and data analytics: Generate insights

      Skills you'll gain: SAS (Software), Business Analytics, Dashboard, Analytics, Data-Driven Decision-Making, Business Intelligence, Data Analysis, Forecasting, Trend Analysis, Histogram, Correlation Analysis, Ethical Standards And Conduct, Statistics, Predictive Modeling, Innovation, Sustainability Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      460 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Customer Centric Innovation

      Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Service Design, Customer experience strategy (CX), Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Market Opportunities

      4.6
      Rating, 4.6 out of 5 stars
      ·
      57 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fractal Analytics

      Insights of Power BI

      Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Data Visualization Software, Data Visualization, Data Transformation, Data Cleansing, Business Intelligence, Interactive Data Visualization, Data Manipulation, Dashboard, Data Analysis, Business Reporting, Microsoft Excel, Key Performance Indicators (KPIs)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      43 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Design Thinking: Insights to Inspiration

      Skills you'll gain: Design Thinking, Innovation, User Research, Design Research, Human Centered Design, Project Scoping, User Experience Design, Project Planning, Growth Mindedness, User Feedback, Strategic Thinking, Qualitative Research, Customer Insights, Empathy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      135 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      H

      HubSpot Academy

      Sales Reporting with HubSpot

      Skills you'll gain: Data Visualization, HubSpot CRM, Dashboard, Business Reporting, Customer Relationship Management (CRM) Software, Performance Reporting, Forecasting, Business Metrics, Sales Process, Performance Metric, Sales, Data-Driven Decision-Making, Customer Service, Key Performance Indicators (KPIs), Customer Data Management, Goal Setting

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Customer Service in the Age of Generative AI

      Skills you'll gain: ChatGPT, Personalized Service, Prompt Engineering, AI Personalization, Customer Engagement, Generative AI, Customer Service, Target Audience, Customer experience improvement, Customer Support, Performance Analysis, Performance Improvement

      4.2
      Rating, 4.2 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

    Customer Insights learners also search

    Customer Analytics
    Customer Success
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Business English
    1…456…270

    In summary, here are 10 of our most popular customer insights courses

    • SAP Customer Engagement and Discovery: SAP
    • Improving Customer Retention: Coursera Instructor Network
    • Marketing: Customer Needs and Wants: IESE Business School
    • AI for Customer Experience with Chatbots and Analytics: Coursera Instructor Network
    • GenerativeAI for Customer Success: Coursera Instructor Network
    • Meaningful Marketing Insights: Emory University
    • Business intelligence and data analytics: Generate insights: Macquarie University
    • Customer Centric Innovation: University of Illinois Urbana-Champaign
    • Insights of Power BI: Fractal Analytics
    • Design Thinking: Insights to Inspiration : University of Virginia

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok