• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Fundamentos Estratégicos Empresariales

      Skills you'll gain: ISO 9000 Series, Business Planning, Quality Management Systems, Strategic Marketing, Organizational Strategy, Marketing, Governance, Working Capital, Organizational Structure, Corporate Strategy, Financial Statements, Marketing Planning, Operations Management, Financial Analysis, Quality Management, Accounts Receivable, Financial Data, Market Analysis, Business Strategy, Market Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      High Performance Collaboration: Leadership, Teamwork, and Negotiation

      Skills you'll gain: Leadership, Negotiation, Organizational Leadership, Teamwork, Leadership Development, Leadership and Management, Team Management, Team Building, People Development, Collaboration, Professional Development, Employee Coaching, Personal Development, Emotional Intelligence, Decision Making, Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.3K reviews

      Mixed · Course · 1 - 4 Weeks

    • J

      Johns Hopkins University

      Principles of Management

      Skills you'll gain: Team Management, Team Building, Business Ethics, Employee Coaching, Influencing, Leadership and Management, People Management, Conflict Management, Project Management, Coaching, Leadership Studies, Decision Making, Relationship Building, Organizational Strategy, Communication, Business Communication, Active Listening, Business Strategy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      542 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Strategies for A Better World

      Skills you'll gain: Demography, Philanthropy, Return On Investment, Market Trend, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Project Scoping, Trend Analysis, Entrepreneurship, Strategic Leadership, Business Transformation, Feasibility Studies, International Relations, Business Ethics, Needs Assessment, Socioeconomics, Risk Control, Compliance Management, Governance, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Certified Project Manager

      Skills you'll gain: Stakeholder Engagement, Project Management Life Cycle, Resource Management, Risk Management, Earned Value Management, Stakeholder Management, Project Risk Management, Team Motivation, Project Schedules, Resource Planning, Project Management Institute (PMI) Methodology, Stakeholder Communications, Project Management, Negotiation, Project Planning, Resource Allocation, Leadership and Management, Leadership, Systems Development Life Cycle, Cost Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      742 reviews

      Beginner · Specialization · 3 - 6 Months

    • K

      Korea Advanced Institute of Science and Technology(KAIST)

      Supply Chain Management: A Learning Perspective

      Skills you'll gain: New Product Development, Supply Chain, Supply Chain Management, Supply Chain Planning, Quality Management, Operations Management, Logistics Management, Supplier Management, Transportation, Supply Chain, and Logistics, Inventory Management System, Coordinating, Corporate Sustainability, Value Propositions, Continuous Improvement Process, Consumer Behaviour, Cross-Functional Collaboration, Decision Making, Complex Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.8K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      How to Start Your Own Business

      Skills you'll gain: Financial Statements, Intellectual Property, Value Propositions, Financial Statement Analysis, Business Planning, Design Thinking, Ideation, Innovation, Income Statement, Entrepreneurship, Customer Acquisition Management, Business Modeling, Product Development, Balance Sheet, Market Opportunities, New Product Development, Creative Thinking, Lean Methodologies, Open Mindset, Leadership

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Supply Chain Planning

      Skills you'll gain: Demand Planning, Forecasting, Customer Demand Planning, Supply Chain Planning, Sales Management, Time Series Analysis and Forecasting, Supply Chain Management, Production Planning, Planning, Trend Analysis, Decision Making, Microsoft Excel

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3K reviews

      Beginner · Course · 1 - 4 Weeks

    • D

      DeepLearning.AI

      IA Para Todos (Español)

      Skills you'll gain: Market Opportunities, Artificial Intelligence, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Strategic Thinking, Artificial Neural Networks, Data Science, Business Intelligence, Deep Learning, Machine Learning, Business Transformation, Computer Vision

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Product Management Certification

      Skills you'll gain: New Product Development, Product Management, Product Development, Innovation, Product Lifecycle Management, Product Roadmaps, Product Planning, Product Strategy, Project Management Life Cycle, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Business Development, Agile Product Development, Product Requirements, Commercialization, Leadership, Go To Market Strategy, Agile Methodology

      4.6
      Rating, 4.6 out of 5 stars
      ·
      412 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Suporte em TI do Google

      Skills you'll gain: Systems Administration, IT Security Architecture, Remote Access Systems, IT Infrastructure, Hardening, Network Troubleshooting, OSI Models, Computer Networking, Routing Protocols, Desktop Support, Application Security, Security Strategy, Server Administration, Technical Support, Lightweight Directory Access Protocols, Microsoft Windows, File Systems, Computer Hardware, Software Installation, Help Desk Support

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Liderazgo, Motivación y Gestión de Recursos Humanos

      Skills you'll gain: Human Capital, Talent Management, Human Resource Strategy, Recruitment, Human Resources Management and Planning, Social Skills, Recruitment Strategies, Team Motivation, Employee Retention, Human Resources, Workforce Development, Team Building, Verbal Communication Skills, Leadership Development, Leadership, Emotional Intelligence, Team Management, Recognizing Others, Collaboration, Professional Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.1K reviews

      Beginner · Specialization · 3 - 6 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…464748…302

    In summary, here are 10 of our most popular marketing strategy courses

    • Fundamentos Estratégicos Empresariales: Universidad Nacional Autónoma de México
    • High Performance Collaboration: Leadership, Teamwork, and Negotiation: Northwestern University
    • Principles of Management: Johns Hopkins University
    • Business Strategies for A Better World: University of Pennsylvania
    • Certified Project Manager: SkillUp EdTech
    • Supply Chain Management: A Learning Perspective : Korea Advanced Institute of Science and Technology(KAIST)
    • How to Start Your Own Business: Michigan State University
    • Supply Chain Planning: Rutgers the State University of New Jersey
    • IA Para Todos (Español): DeepLearning.AI
    • Product Management Certification: SkillUp EdTech

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok