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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois Urbana-Champaign

4.7
stars
17,013 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

VF

Dec 17, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 19, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

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4876 - 4900 of 5,353 Reviews for Marketing in a Digital World

By Md. J I

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May 15, 2020

Great opportunity to learn about digital marketin.

By Shubham

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Nov 8, 2020

The professor from this course is truly awesome !

By Mariana D C

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Jul 1, 2020

It is a good curse, I did learn a lot, thank you!

By Julieth M

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May 5, 2020

I would love to receive feedback from my teacher.

By Dheekshitha K K 1

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Sep 9, 2020

This course was really nice. I enjoyed learning.

By NITHISH K R

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Aug 15, 2020

great course for a starter in marketing sector !

By Om K P

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Jul 29, 2020

thank you so much it was a wonderful experience

By Prathap.A

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Jun 12, 2020

MCQ QUESTIONS MUST BE TOUGHER. ITS WAY TOO EASY

By Carlo T

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Jun 7, 2020

Very nice class lessons were clear and egnaging

By Shiba P

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Mar 2, 2020

Ni experience Thank you for this opportunity 😊

By Diego G

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Jun 24, 2019

Muy entretenido, dinámico y con ejemplos reales

By Truong N

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Jun 25, 2017

Great course with a lot of valuable knowledges!

By Mahmoud M

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Dec 13, 2016

interested for how working in Marketing Filed .

By Yash G

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Oct 22, 2020

Great course, very practical and very relevant

By Karan S

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Jul 17, 2020

GOOD OSM ON THIS PROGRAM IN DIGITAL MARKETING.

By Zahid S

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May 22, 2020

It was a nice experience to learn this course.

By Sherif M E

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Apr 13, 2018

Very interactive , added value and info course

By SHILPA G

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Apr 17, 2021

Simple to understand and loads of information

By VALENTINA S

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Oct 31, 2020

Muy buen curso, muy informativo aprendí mucho

By Gristin R

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Sep 30, 2020

Good introduction to marketing. I reccomend !

By Nigomanando R

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May 26, 2020

Great Topics. Give us a real-time assignment.

By NANDINI J

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Sep 6, 2021

it was a really good and informative course

By Deleted A

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Jul 8, 2021

IT WAS AMAZING LEARNING WITH THIS INSTITUTE.

By prachi s

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Apr 29, 2021

It was good to learn about Digital Marketing

By Paras S

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Nov 3, 2020

great course gives good idea about marketing